Tell the reader the full details of the course/program here. This section can be as long as it needs to be to fully explain the program, but keep your paragraphs short and punchy.

Most people will only scan this info for pertinent details.

Long paragraphs mean this section doesn’t get read, and if it’s not going to be read, what is the point in spending time writing it? You’ve got better things to do than waste time on things that don’t matter.

But this is also your FULL sales pitch. So everything that you’ve only touched on previously should be expanded on here. 

Are there any elements of scarcity? i.e. is this program only available on a certain date? Only to certain people? Only for a limited time? 

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec laoreet nulla a sem lacinia lobortis. Ut sed fringilla nibh. Sed varius lectus nec ullamcorper placerat. Maecenas dapibus, augue eu hendrerit mollis, mauris dui sollicitudin arcu, at blandit elit mauris id nisl.

Donec et hendrerit quam, et aliquet nibh. Sed luctus mi at metus eleifend, ac venenatis metus tempus. Etiam convallis lorem laoreet, ultrices erat ut, pretium dolor. Praesent non libero vulputate, lacinia augue non, accumsan est. Quisque ac mattis ante, quis dignissim ex.

Suspendisse egestas at nulla sed vulputate. Nam dictum aliquam pharetra. Nam vitae felis ipsum. Praesent vitae luctus arcu.

Donec imperdiet nec ligula vitae suscipit. Aenean ligula purus, efficitur non libero et, iaculis fermentum nulla. Quisque velit neque, pulvinar ornare rutrum sed, suscipit auctor mauris. Nam metus dui, malesuada non leo ac, vestibulum elementum mauris.

Curabitur convallis auctor quam. Cras sit amet tellus nisi. Curabitur ullamcorper, quam eget viverra porta, lorem erat aliquet leo, ac feugiat nisi ligula et velit. Etiam in mi enim.

Nam vulputate nisi velit, quis sagittis tortor pharetra vel. Nulla facilisi. Nulla gravida nisi at leo gravida porta. Sed malesuada ac elit eu ultrices. Aenean imperdiet enim non mauris volutpat hendrerit. Integer a pharetra.

Recap what they get when they enroll in the program here:

• Deliverable 1
• Deliverable 2
• Deliverable 3
• Deliverable 4

Do they get any bonuses when they enroll right now? 

• Bonus 1
• Bonus 2
• Bonus 3
• Bonus 4